Los Angeles, CA
In alignment with the brand strategy, the Sr. Product Manager (Squier) is responsible for controlling the evolution of sales and global product strategy for one or more of the company’s highest revenue/complex product lines. Analyzes sales information, projections, and other meaningful data and prepares forecasts on market evolution and company products; coordinates promotions and advertising efforts; and provides short term and long term product strategic direction. Requires extensive marketing and technical skills and has supervisory responsibilities.
Inspire music making and creativity with one of the world’s best selling electric guitar brands. The Squier Product line is Fender’s exciting budget/youth line created for beginners to Stop Dreaming and Start Playing!
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