Marketing Editor job – United Airlines Inc. – Chicago, IL

Marketing Editor

United Airlines Inc.

1,250 reviews

Chicago, IL

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The Marketing Editor will gather and use information from teams across the organization to create and implement effective content for a variety of communication channels, including websites, mobile, kiosk, email, SMS and print, in alignment with the airline’s marketing and brand strategy. This individual will create and review content to ensure clarity and completeness, as well as proper style and tone and voice. The Editor should ensure that content conforms to online best practices. The successful candidate will demonstrate excellent communication skills, superb attention to detail, and a strong commitment to quality.


The Marketing Editor will be responsible for reviewing, editing, and creating content for functional customer-facing applications, marketing communications, program and policy content and corporate initiatives, ensuring consistency and quality in work deliverables

Excellent written and verbal communication skills are required, along with the ability to work effectively with a diverse group of internal customers

The individual will need to quickly assimilate information, applying learnings both within and across projects

The Editor must be able to adapt in a fast-paced, ever-changing environment, developing high-quality content with speed to market across all channels

The Editor will be one of several team members responsible for responding to and supporting customer communications for operational issues, outages and crisis response. United’s digital channels are in operation 24/7, and the team is on-call for after-hours support on a rotating basis.

The Editor will work closely with other team members as well as stakeholders across the organization (e.g., Merchandising, Marketing, Brand Design, UX, eCommerce, Airport Operations, Reservations, and other areas as necessary) to inform customers with clear and thorough communications

The individual will need to proactively ask thoughtful, relevant questions of stakeholders in order to ensure that information provided to customers is complete and accurate. Must be able to transform abstract messaging concepts and unstructured pieces of information into clear customer-facing communications

Key Deliverables include:
Incorporation of appropriate tone, voice and style across all digital channels

Development of high-quality content for all digital channels Education

Bachelor’s Degree or 2 years equivalent work experience required

Concentration in journalism, communications, advertising or marketing preferred Knowledge/Skills

Excellent written and verbal communication skills, including superior grammatical knowledge required

Ability to reformat unstructured information into clear messaging required

Experience working in a team-oriented environment required

Experience with content management systems and Knowledge Base applications preferred

Understanding of creative production processes and principles preferred Experience

1+ years in creation/editing of content required

2+ years related experience required

2+ years in digital publishing preferred


Must be legally authorized to work in the United States for any employer without sponsorship

Successful completion of interview required to meet job qualification

Reliable, punctual attendance is an essential function of the position




1,250 reviews

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