Ashton Woods is one of the nation’s largest private homebuilding companies, blazing new trails in design and personalization to build homes as unique as the people who live in them. Collaborating with homeowners for over 25 years, the company and its team of world-renowned designers look beyond the conventional to draw inspiration from unexpected sources, resulting in exceptional design in every Ashton Woods home. Recognized as the 2013 & 2014 Most Trusted Builder in Americasm by the Lifestory Research Most Trusted Builder in America Studysm, Ashton Woods’ collaborative approach is a key driver of its best- in-class customer satisfaction scores.
Ashton Woods Homes has emerged as a homebuilder of choice, driven by a strong entrepreneurial spirit and commitment to world-class product design and customer satisfaction. The company is focused on creating an innovative & differentiated customer experience via the web, digital media and CRM that pioneers new ground and surprises-and-delights our customers.
The primary role of the Inside Sales Representative / New Home Advisor is to convert ashtonwoods.com visitors into qualified leads for sales counselors. By serving the role of trusted guide throughout the purchase process and identifying the communities which most closely align to the prospect’s needs, the Internet Concierge plays a pivotal role in driving traffic to the sales office and ultimately in driving sales for the division.
Major Functional Responsibilities:
Key Business Skills
Possesses an innate passion for delighting consumers at every possible touchpoint
Outstanding written and verbal communication skills – everything about this role is consumer-facing
Exceptional active listening skills – understands not just the words, but the meaning behind them
Goal driven with a drive-to-win and the persistence, tenacity and passion to close the sale
Strong sense of urgency in follow-up with external (prospects) and internal (sales agents) customers
Highly organized with attention to detail & eye for quality execution, yet understands role in big picture
Unafraid to test boundaries, challenge traditional thinking, speak-up and lead-up to drive the business
Sales contact management / customer relationship management and marketing automation systems experience a plus
Key Functional Responsibilities and Accountabilities
Convert iLeads (phone and web) into sales office traffic, asking probing questions to understand customer needs and providing responses that increase level of interest, ultimately setting up appointments at the communities most likely to address hot buttons and drive the sale.
Respond to iLeads with a sense of urgency, in adherence with established SLA (service level agreement), and in a manner that surprises and delights the customer.
Assign and use lead nurturing processes
Engage customers in online “chats”, and convert into potential leads by being a trusted advisor with a servitude heart.
Serve as the trusted guide during the home buying process, maintaining correspondence with iLeads through Lead Management follow-up and guiding the prospect to closure regardless of community.
Lead Management Process Responsibilities
Maintain the prescribed lead and contact records as prescribed
Develop, practice and deliver a good sales presentation consistent with company training and prescribed sales methodology
Completion of registration for all leads in the format prescribed mode- Salesforce.com, IPad with detailed information about the lead
Maintain good follow-up with each lead as set out by company training.
Complete all company paperwork in a timely and accurate manner.
Maintain a good line of communication with the National Director of Internet Concierges & Division Sales & Marketing staff and local sales organization
Provide prompt attention to any customer concern by involving the appropriate parties.
Desired Candidate Qualifications:
BA/BS in Sales, Marketing, Communications, or related field required
Computer skills (Office Products, Salesforce.com, Pardot etc.)
Ability to work weekends and evenings
Knowledge of sales process
Strong analysis and follow-up
Excellent organizational skills
Good written and oral communication skills
Good interpersonal skills