Associate Digital Media Planner
The Associate Digital Planner position provides administrative support to the Digital team.
Key Areas of Responsibility:
Oversee trafficking and execution of Digital, Mobile and Social Media/Marketing campaigns
Report on campaign tracking
Campaign post buy development
Maintain media budgets and overall budget summaries for various accounts
Coordination of outside vendor meetings and presentations. Maintain relationships with sales vendors from various websites
Assist in creation of Media Plan presentations
Provide research support during development of Objectives & Strategies and plans (tools: @Plan, Media Metrix, Nielsen-NetRatings, AdRelevance)
Help develop media plans specifically investigating sites, special opportunities and positions
POVs on key trends, sites, outlets, target overviews, etc.
Internship or some work experience in a digital advertising / media agency
Passion for the digital space from gaming, mobile, social networking, niche sites, online video, and everything in between
Proven ability to successfully multitask
Strong attention to detail and analytical skills
Knowledge of DoubleClick / Dart a major plus
Strong writing, presentation, analysis, and negotiation skills
Strong MS Office skills, including Excel, Word and Outlook
Prior experience with digital art tools like Photoshop is a plus
Media Storm has deep roots in the entertainment industry, having helped 60 + network, cable and theatrical companies achieve unprecedented ratings, box office and brand awareness successes throughout our 15-year history. As entertainment media specialists we understand the environmental and cultural factors that drive awareness, develop preference and create action and apply the expertise to help iconic brands in hospitality, tourism, packaged goods, beverage, fashion retail, healthcare and the non-profit sector exceed sales, bookings and awareness goals everyday.