Account Executive job – Mlive Media Group – Ann Arbor, MI

Account Executive

Mlive Media Group

14 reviews


Ann Arbor, MI

MLive Media Group supports our Account Executives in building TRUE business partnerships with our clients. Our successful executives identify each business’s unique opportunity to grow their market share and collaborate to build and execute on strategic print and digital marketing campaigns.

In addition to developing the skills needed to deliver potential customers, to the right audience, with the right message, at the right time; our executives will specifically be responsible for growing their piece of the company. Their book of business may include; local businesses, B2B clients, strategic print or event opportunities in one of our ten market areas.

In general, the executive will represent the Company’s total audience solutions product suite and ensure via teamwork that client campaigns are properly implemented, monitored and optimized. This individual will meet with clients through a consultative needs-based selling approach to create custom marketing campaigns that exceed customer expectations. The product suite includes advertising on MLive.com, numerous ad networks, mobile, video, text, apps, digital directories, search engine marketing, search engine optimization, social media optimization, print and more.

PREFERRED EDUCATION, EXPERIENCE AND SKILLS:
BA/BS from an accredited four year college/university

Passion for collaborating to create powerful marketing strategies

Prior sales experience preferred

Comprehensive knowledge of needs-based selling or a strong service background conducive to understanding client needs

Proven success of increasing sales in a competitive marketplace

Seeks learning, collaborates and seeks to educate others

CRM sales management software experience with a leading platform. Salesforce.com preferred

Excellent communication and presentation skills both written and verbal

Strong team player

Assertive, goal-oriented and self-motivated

Ability to multi-task, handle pressure and work under deadlines

Proficient in MS Office Suite including Excel, Word, Power Point and Outlook

Solid PC skills including proficiency with MS Office Suite, Power Point & Excel

DUTIES AND RESPONSIBILITIES:
Proactively identify new business opportunities through cold calling, networking, marketing, referrals, and lead databases

Exceed established revenue goals

Maintain and optimize campaigns with the ability to renew or up-sell

Serve as a marketing consultant by providing industry insights through up-to-date knowledge of industry trends

Build relationships/partnerships through networking.

WORKING CONDITIONS AND PHYSICAL REQUIREMENTS:
General office environment. Extensive computer use required. Travel 100%. Valid driver’s licensed required.

MLive Media Group is an audience-first, digitally focused media company encompassing all content, sales and marketing operations for: MLive.com, The Grand Rapids Press, The Muskegon Chronicle, Kalamazoo Gazette, The Jackson Citizen Patriot, The Ann Arbor News, The Flint Journal, The Saginaw News, The Bay City Times and the Advance Weeklies in Grand Rapids, as well as several related entities. In addition to being Michigan’s #1 news and information provider, MLive Media Group is Michigan’s largest local media advertising network, allowing advertisers to reach local audiences in communities across the state.

MLive Media Group is a part of Advance Local, one of the largest media groups in the U.S. reaching more than 40 million consumers through its 12 local news and information websites that rank #1 among local media in their respective markets, and more than 30 newspapers. Our affiliated websites and newspapers are well known for their award-winning journalism. Advance Local is part of Advance Publications, along with Condé Nast and American City Business Journals.

About secureteam

secureteam
A Computer Programmer whose articles got mentions from the likes of The New York Times, Kissmetrics and AllTopStories. He writes articles, novels and poems; spends most of his time reading everything he could get his hands on. He is currently pursuing his Masters from The University of Illinois and holds a Bachelors in Electronics Engineering from the University of California. He is a programmer, a motivational writer and speaker.

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